Your safety is our priority. That’s why our safety assurance process exceeds industry and regulatory standards for baby and beauty personal care products. It’s a process that never ends–we continually review our product ingredients against the latest research and consumer feedback. We believe our process is among the most rigorous in the world and is at the core of our Safety & Care Commitment.
Our Safety & Care Commitment reflects our company’s focus on creating products that our consumers can trust. We’ve worked hard to build and maintain this trust for more than 100 years with millions of consumers.
The following principles guide Our Safety & Care Commitment. They reflect your highest expectations of us and all that we expect of ourselves.
Good enough is not enough.
Our goal is to meet or exceed the safety standards in every country where our products are sold.
Safe products start with the safe ingredients.
Our ingredients are supported by the latest safety guidelines, testing, the latest published research and our high quality standards for personal care products.
Science isn’t set in stone.
Innovation is ongoing and as a result, we continually check the latest data on our ingredients. When necessary we update our products to make sure they are still safe
Human health and the health of our planet are forever linked.
Our sustainability efforts help us create products and packaging that help people while minimizing any negative impact on our planet.
We alone shouldn’t be the last word on safety.
That’s why we also seek out the guidance of healthcare providers, safety professionals and consumers to help us ensure the safety of our products.