Our Safety & Care Commitment

Our Principles

Over one billion people around the world use our products, and we value our place in your home and in your life.

Over the years, you’ve told us that you want to hear more from us about our ingredients and how we ensure the safety of our products. Creating this site is one of the ways we’re doing that, so that you can hear directly from us about the art and the science of ingredient selection and product formulation.

Here are the principles that guide Our Safety & Care Commitment. We believe they reflect your highest expectations of us, and all that we expect of ourselves.

• Our priority is to choose safe and effective ingredients.
• We meet and often exceed government standards for safety and transparency.
• We require all our ingredient suppliers to meet or exceed regulatory standards for safety and product stewardship.
• We continually evaluate the latest scientific data on ingredients, and innovate to develop new formulations to better meet your beauty and baby care needs.
• We actively seek the input of parents and other consumers, healthcare providers and other stakeholders, and we reflect their needs and perspectives in our decisions.
• Our products meet the same standards of safety and integrity in every country where they are sold.
• To advance science and public health, we share our expertise and research with healthcare professionals and regulatory bodies around the world.
• Our sustainability goals are designed to advance the health and well-being of people around the world and our planet.